An Innovative New Subaru Inventory in Eau Claire, WI
Conquer the Chippewa Valley: New Subaru Inventory in Eau Claire, WI
Living in Eau Claire, WI, requires a vehicle that is as adaptable and resilient as its residents. At Morrie's Eau Claire Subaru, we understand that your daily drive can range from a sunny commute down Clairemont Avenue to a snowy trek through the rolling hills of the Driftless Area. That is why our inventory of new Subaru vehicles is curated to meet the specific demands of the Chippewa Valley lifestyle. With standard Symmetrical All-Wheel Drive on nearly every model, a new Subaru isn't just a purchase; it's your all-access pass to everything this region has to offer, regardless of the season.
We are proud to bring the Morrie's Promise to Eau Claire—a philosophy that puts you first. From our commission-free sales team to our "Buy Happy" benefits, we are changing the way Wisconsin buys cars. Whether you are looking for a rugged SUV to haul kayaks to Half Moon Lake or a safe, reliable sedan for the drive to UW-Eau Claire, our lot is stocked with the latest innovations from Subaru, ready for your next adventure.
Engineered for Wisconsin Winters and Summer Adventures
Our new Subaru lineup is built to handle the extremes of Eau Claire weather while keeping you comfortable and connected. We offer a diverse selection of models that cater to every type of driver in the area:
- Subaru Outback: The ultimate wagon for the Wisconsin adventurer. With ample ground clearance and X-MODE®, it's perfect for navigating unplowed roads or taking a scenic autumn drive along Rustic Road 89.
- Subaru Forester & Forester Hybrid: Choose between the classic, visibility-focused compact SUV or the all-new Hybrid powertrain, offering extended range and efficiency for your daily commute to downtown Eau Claire.
- Subaru Crosstrek: Sporty, agile, and fuel-efficient, the Crosstrek fits perfectly into tight parking spots downtown while still offering the rugged capability needed for weekend camping trips near the Chippewa River.
- Subaru Ascent: Our biggest SUV yet, featuring three rows of seating for up to eight passengers. It's the go-to choice for growing families needing to haul hockey gear to the Hobbs Ice Arena or towing a boat to Lake Wissota.
- Subaru Solterra: Experience the future of driving with Subaru's first all-electric SUV. Zero emissions meet legendary all-terrain capability, perfect for eco-conscious drivers in Eau Claire.
- Subaru WRX: A rally-inspired sport sedan that delivers turbocharged excitement and precision handling, turning the winding back roads of the Chippewa Valley into your personal playground.
- Subaru Impreza: The versatile hatchback that combines impressive fuel economy with standard AWD safety, making it the ideal choice for students and commuters navigating Wisconsin winters.
- Subaru Legacy: A refined midsize sedan that offers a quiet, comfortable cabin and superior traction, providing a confident alternative to the typical SUV for city driving.
- Subaru Uncharted: The all-new compact EV designed for the modern explorer, combining electric efficiency with a sporty edge and the go-anywhere spirit Subaru is famous for.
- Subaru Trailseeker: Our rugged, all-electric SUV built to take you further off the grid, offering robust off-road features and a spacious interior for your biggest adventures near Eau Claire.
Every new Subaru also comes equipped with EyeSight® Driver Assist Technology, acting as an extra set of eyes on the road—a crucial feature when navigating deer crossings or sudden stops on I-94.
The Morrie's Difference in Eau Claire
Choosing Morrie's Eau Claire Subaru means more than just driving away in a new car. It means joining a community. We are deeply invested in the well-being of Eau Claire, WI, supporting local charities and organizations through the Subaru Love Promise. When you buy from us, you benefit from our best price first, a transparent sales process, and a lifetime powertrain warranty on eligible new vehicles. Visit us today to experience a dealership that values your happiness as much as your business.
Start Your Subaru Adventure Today
Frequently Asked Questions About New Subaru Vehicles in Eau Claire, WI
Why is Symmetrical All-Wheel Drive important for drivers in Eau Claire, WI?
Symmetrical All-Wheel Drive is standard on almost all Subaru models and is crucial for Eau Claire, WI drivers. It provides continuous power to all four wheels, ensuring superior traction and stability on icy hills, snowy driveways, and wet roads that are common during our Wisconsin winters.
Which new Subaru model is best for families visiting parks like Phoenix Park or Carson Park?
The Subaru Ascent is an excellent choice for families in Eau Claire frequenting local spots like Phoenix Park. With three rows of seating, stain-resistant upholstery, and ample cargo space, it easily accommodates kids, pets, picnic gear, and sports equipment for a day out in the community.
Does Morrie's Eau Claire Subaru offer winter tires or preparation packages?
Yes, our service center in Eau Claire, WI specializes in winter preparation. We offer a wide selection of winter tires specifically chosen for Subaru vehicles to maximize safety and grip. We can also perform battery checks and fluid top-offs to ensure your vehicle is ready for freezing temperatures.
What are the benefits of the "Morrie's Promise" for Eau Claire shoppers?
The "Morrie's Promise" offers Eau Claire shoppers a commission-free sales experience, meaning our team is focused on finding the right car for you, not upselling. Additionally, eligible new vehicles come with our Buy Happy® benefits, often including a lifetime powertrain warranty for long-term peace of mind.